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Co-Founder & CEO 

Monique Lima

Small and medium-sized businesses are changing the way they buy. In a world where simplicity, autonomy, and freedom of choice across multiple channels are essential, content and technology are taking the lead in shaping the B2B buying experience. This panel brings together Claro Empresas and Mimo Live Sales to discuss how live commerce is turning every point of contact into a real conversion opportunity, opening the door to a new era of connection between large corporations and SMBs.

This session will be taking place entirely in Portuguese. Listen along with live English translations by using LiveVoice, accessible via the menu in the Web Summit Rio mobile app.

The power of content: Transforming how we sell to SMBs

In a fractured social media landscape,  where algorithms come and go, it can be hard to develop a coherent strategy that promotes your brand and engages your audience. Join this session to learn about the latest advancements in cross-channel marketing, how to develop a playbook that works for all platforms, and how AI is unlocking new potential for social-first brands.

This session will be taking place entirely in English. Listen along with live Portuguese translations by using LiveVoice, accessible via the menu in the Web Summit Rio mobile app.

The algorithm dilemma: How to nail your social marketing strategy

Transform your Reclame AQUI reputation with AI! Generate actionable insights for your customer service, pinpoint key problems, and streamline your operations for maximum impact.