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News Director

Givanildo Menezes

Porta dos Fundos has redefined digital storytelling, evolving beyond comedy sketches to become a multi-platform creative powerhouse. In this session, Fabio Porchat, Co-founder of Porta dos Fundos, is joined by Patricia Muratori, Director, Latin America at YouTube, to take us behind the scenes of their journey — exploring how they’re embracing diverse distribution channels, from YouTube to FAST channels, and leveraging every tool across social media to reach new audiences. Discover what it takes to build a content ecosystem that thrives across platforms in today’s digital landscape. This session will be taking place entirely in Portuguese. Listen along with live English translations by using LiveVoice, accessible via the menu in the Web Summit Rio mobile app.

Givanildo Menezes

News Director

CNN Brasil