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Claro

Automated chats, AI and real-time data are reshaping how we sell. Conversational e-commerce is here to stay — and to drive serious results.

Conversational E-commerce: Chat That Sells

Google and Claro share how RCS is transforming customer messaging. With interactivity, data and native push, SMBs can compete with scale and intelligence.

RCS for SMBs: The Future of Messaging

How platforms like Lakeit are changing the game for SMBs — and what really separates a product with value from a nicely wrapped consulting pitch.

Data as a Service: Solution or Buzzword?

Why is understanding the customer still the biggest challenge in the data era?

TV + Streaming: A Telco’s Digital Shift

Connectivity powers services, agility and efficiency. Upgrading network infrastructure is key to reducing costs and delivering better experiences across Brazil.

No Network, No Country: Brazil’s Hidden Backbone

How tech and innovation are driving companies toward energy efficiency and ESG goals. Real strategies from businesses making sustainability part of their operations.

The Invisible Watt: Tech vs. Waste

NuCel reveals technical, cultural and business learnings between Claro and Nubank, a cross-innovation case that generated good results and exemplifies the union between robustness and boldness.

NuCel: Where Strength Meets Bold Innovation

We’ll share 5 proven data-driven tactics that boosted engagement through audience identification — and how we’re bringing that intelligence to the streets with a Swiss startup reshaping OOH media.

No Data, No Marketing — Just Costly Guessing

What are the challenges for the financial sector in delivering a better customer experience? A traditional public bank and a digital-native private bank share their perspectives on this journey.

In-Person or Algorithm: Who Knows the Customer?

How three startups, Skeelo, Star Bem and Monaco, in diffrent stages are turning distribution into real scale through Claro Store. Partnerships that connect innovation with millions of mobile users across Brazil.

Startup to Scale: +80MM users via Claro Store

While we announce the winners of Campus Mobile — Claro Institute’s program that uncovers bold, early-stage ideas from university students across Brazil — we’re also opening the doors to the broader innovation community. This meetup is an opportunity to connect with the finalists, engage with startups, and meet Claro’s innovation team in an informal and inspiring setting.

Campus Mobile: The Road to Silicon Valley

What truly justifies investing in AI and GPUs? Claro and Nvidia discuss how to measure ROI in high-impact projects — focusing on real outcomes, not just hype.

Claro Cloud with AI & GPUs: Where’s the ROI?

The content industry is being redefined. In this session, Claro reveals how it’s going beyond cable — building a digital ecosystem with OTTs, data and experience at its core.