Bringing together artists, graphic designers and creatives from all disciplines and corners of tech.
Join the creatives defining the future of design at Web Summit Rio.
As technology enters a new era, so does design. creatiff celebrates the people behind the blueprints for the societies of the future.
Your Web Summit Rio ticket gives you access to all masterclasses and roundtables at the event, as well as to talks on creatiff and 13 other tracks.
Where once brand purpose was little more than a line in a mission statement, it’s now key to consumer choice. What does this mean for the relationship between consumers and brands, and how can design improve it? How can companies define and realise their brand purpose, and where do innovation and new technologies fit in?
Modern design is always a work in progress. It can be complex, chaotic and subject to constant change. Navigating the product cycle from conception to shipping is fraught with problems, challenges and unknown unknowns. Hear from industry experts and product leaders for perspectives and best practices on how to successfully deliver world class technology.
Never before has humanity spent so much time in virtual environments. Possibilities in the metaverse and Web3 abound. But what have been the major aesthetic shifts from app designers and content creators, and how has user behaviour changed? What trends are we seeing in UX and UI design in 2023 and beyond?
The barriers to entry into the design industry are gradually being lowered. The focus is shifting from ‘how’ we create to ‘what’ we create. Specialist work which once took hours now takes only minutes. It’s an exciting time for creatives, leaving them with more freedom to focus on the big ideas rather than a single process. Find out what will become the ‘can’t live without’ design tool for 2023.
– Kate Swanborg, Senior VP of Technology Communications, DreamWorks Animation
– Graham McDonnell, Creative Director, The New York Times
– Sairah Ashman, CEO, Wolff Olins