A truthful brand
Staying true to yourself is important in life and in marketing. Maintaining an honest brand is vital for securing – and maintaining – your client base. Join TV host and business leader Cristina Ferreira to discover how to build a genuine and truthful brand, and to learn how Cristina crafted a brand while staying true to self.
Please note: This session will be taking place entirely in Portuguese. Listen along with live English translations by using LiveVoice, accessible via the menu in the Web Summit Rio mobile app.
Speakers
![Cristina Ferreira](https://web-summit-avenger.imgix.net/production/avatars/original/677dd75a8ccc20259473eb7fb89aca347401809a.png?ixlib=rb-3.2.1&auto=format&fit=crop&crop=faces&w=300&h=300)
Cristina Ferreira
TV HostTVITopics
LeadershipMarketingSocial media