A truthful brand

Staying true to yourself is important in life and in marketing. Maintaining an honest brand is vital for securing – and maintaining – your client base. Join TV host and business leader Cristina Ferreira to discover how to build a genuine and truthful brand, and to learn how Cristina crafted a brand while staying true to self. Please note: This session will be taking place entirely in Portuguese. Listen along with live English translations by using LiveVoice, accessible via the menu in the Web Summit Rio mobile app.