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Ricardo Moreno

Everyone consumes the news differently- but how do we make sure that we are reaching the right audiences?

This session will be taking place entirely in English. Listen along with live Portuguese translations by using LiveVoice, accessible via the menu in the Web Summit Rio mobile app.

Front Page, Back Page, Home Page - summer hunter

In an increasingly digital and interconnected world, promoting Brazil as a tourist destination goes far beyond traditional campaigns. This panel brings together journalism, digital platform, and tourism experts to explore how strategic narratives, innovation, and data are connecting Brazil to the world. What are the ways to make our destinations more visible, desirable, and accessible on a global scale? An essential conversation about the future of Brazilian tourism promotion in the digital age.

Ricardo Moreno

CEO

The Summer Hunter